# VizaCat

> AI Visibility, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) for local businesses

## About

VizaCat is a boutique AI visibility service that helps small local businesses get found and cited by AI tools like ChatGPT, Claude, Perplexity, and Google AI Overviews. We specialize in **Answer Engine Optimization (AEO)** — also called **Generative Engine Optimization (GEO)** — the practice of making sure businesses get recommended when customers ask AI tools for help. AEO and GEO are two names for the same discipline: getting cited by AI when it generates answers.

We're not a web design agency or a traditional SEO shop. We're focused specifically on the new layer of search: AI-driven recommendations.

## Contact

- Email: hello@vizacat.com
- Website: https://vizacat.com

## Services

### One-Time Setup ($1,200)

- Full AI visibility audit with written report
- Schema.org structured data markup implementation
- llms.txt file setup
- Google Business Profile setup and optimization
- Directory submissions (industry-specific)
- Open Graph and meta tags
- Nonprofit-specific listings (when applicable)

### Monthly Retainer ($500/month)

- Weekly Google Business Profile posts and updates
- Ongoing content optimization for AI visibility
- Review monitoring and 24-hour responses
- Monthly visibility reports
- Event calendar distribution (where applicable)
- One round of copy updates per month

### Overage Work ($65/hour)

- Additional work beyond the retainer scope
- Requires written approval before work begins

### Custom & Complex Projects

Setup pricing reflects a typical single-site small business. Multi-site, multi-language, multi-location, or higher-complexity engagements are scoped and quoted individually. Nothing beyond an agreed scope is started without written approval.

## Process

1. **Free Audit** — We analyze the client's site against AI visibility signals (schema, llms.txt, content structure, language coverage) and deliver a written report.
2. **Setup** — We implement the technical foundation: schema markup, llms.txt, GBP, directories, meta tags.
3. **Maintain** — Monthly retainer keeps the business visible as AI search evolves.

## Industries Served

- Legal services (attorneys, paralegal services)
- Hospitality (hotels, vacation rentals, restaurants)
- Healthcare (clinics, chiropractors, wellness)
- Nonprofits (mission-driven organizations)
- Contractors (construction, trades, services)
- Real estate (agents, brokerages)
- Consultants (relocation, immigration, business)
- Local retail (specialty shops, boutiques)

## Geographic Reach

VizaCat serves clients globally. Our team is based in Costa Rica, with experience helping businesses in North America, Central America, and the Caribbean. AI visibility is location-agnostic — we can help any business with a website.

## What Makes Us Different

- **Specialized focus** — We do AI visibility, not generic SEO or web design
- **Boutique scale** — Small client roster means high-touch service
- **Transparent pricing** — Flat setup fee plus low monthly retainer, no lock-in contracts
- **Honest deliverables** — Every engagement starts with a free audit so clients know exactly what they're paying for
- **Cat Suite ecosystem** — Part of a small product family (QuoteCat, VizaCat, CatCall) focused on serving small businesses

## Frequently Asked Questions

**How do I know if my business is invisible to AI tools?**
Open ChatGPT, Claude, or Perplexity and ask the question a customer would ("best [your service] in [your city]"). If a competitor is named and you aren't, you're invisible. Our free audit measures this precisely.

**What is Answer Engine Optimization (AEO)?**
Structuring your website and business data so AI tools cite and recommend you when people ask them questions. Where SEO chases a link on a results page, AEO aims to be the answer the AI gives.

**What is Generative Engine Optimization (GEO)?**
Another name for AEO. GEO and AEO are the same discipline — getting your business cited inside AI-generated answers.

**What's the difference between AEO and GEO?**
None of substance — two acronyms for the same goal: visibility and citation inside AI answers.

**What's the difference between SEO and AEO/GEO?**
SEO optimizes for ranking in Google's list of links. AEO/GEO optimizes for being named inside an AI's answer. You can rank #1 on Google and still be invisible to ChatGPT. They're complementary, not the same.

**Do I need schema markup if I'm a small local business?**
Yes — arguably more than a big brand. Schema tells AI exactly what your business is, where it operates, what it costs, and what it offers, in a format machines trust. It's one of the strongest signals for getting cited.

**What is an llms.txt file?**
A plain-text file at the root of your site (like this one) that gives AI models a clean, structured summary of who you are and how to describe you — a cheat sheet for AI crawlers.

**Can VizaCat help if my site is on GoDaddy, Wix, or Squarespace?**
Yes. AEO works on any platform — we implement what each builder allows (schema, meta, content structure, GBP, directories) and handle llms.txt where the platform permits.

**How long does it take to see results?**
Technical foundations are picked up within days to a few weeks of the next AI crawl. Competitive visibility builds over the following weeks as the monthly work compounds.

**Is this a replacement for traditional SEO?**
No. AEO/GEO is a new layer on top of SEO, not a replacement. Good SEO still helps; AEO ensures you don't disappear as search shifts to AI answers.

**What's included in the monthly retainer?**
Ongoing content optimization for AI, Google Business Profile management, review monitoring, monthly AI citation testing across major engines, and a monthly visibility report. Cancel anytime.

**Do you offer one-time engagements without a retainer?**
Yes. The one-time setup stands on its own — the monthly retainer is optional and there's no lock-in.